data protection information

The data protection declaration is based on the terms used by the European legislator for directives and regulations when adopting the General Data Protection Regulation (GDPR). Our data protection declaration is intended to be easily legible and understandable for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance. In this data protection declaration we use the following terms, among others:

a) personal data

Personal data is all information relating to an identified or identifiable natural person (hereinafter referred to as the “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

b) data subject

A data subject is any identified or identifiable natural person whose personal data is processed by the controller.

c) Processing

Processing is any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of processing

Restriction of processing is the marking of stored personal data with the aim of limiting its future processing.

e) Profiling

Profiling is any form of automated processing of personal data consisting of the use of personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

f) Pseudonymization

Pseudonymisation is the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data are not attributed to an identified or identifiable natural person.

g) Controller or person responsible for processing

The controller or person responsible for processing is the natural or legal person, public authority, agency or other body which, alone or jointly with others, decides on the purposes and means of processing personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for his or her nomination may be provided for by Union or Member State law.

h) Processor

Processor is a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

i) Recipient

Recipient is a natural or legal person, public authority, agency or other body to which personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular investigation in accordance with Union or Member State law shall not be considered recipients.

j) Third party

Third party is a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons authorised to process personal data under the direct responsibility of the controller or processor.

k) Consent

Consent is any freely given, specific, informed and unambiguous indication of the data subject's wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data concerning him or her.

We generally only collect and use personal data from you to the extent that this is necessary to provide a functional website and our content and services, e.g. when you register on our website or log into an existing customer account or when you order products. Your personal data is usually only collected and used with your consent. An exception applies in cases where prior consent is not possible for actual reasons and the processing of the data is permitted by law. The security of your personal data is a high priority for us. We therefore protect the data we store about you using technical and organizational measures to effectively prevent loss or misuse by third parties. In particular, our employees who process personal data are obliged to maintain data confidentiality and must comply with this. To protect your personal data, it is transmitted in encrypted form; for example, we use SSL = Secure Socket Layer for communication via your Internet browser. You can recognize this by the lock symbol that your browser displays when there is an SSL connection. To ensure the long-term protection of your data, the technical security measures are regularly checked and, if necessary, adapted to the state of the art. These principles also apply to companies that process and use data on our behalf and in accordance with our instructions.

We collect, process and use your personal data for the following purposes:Establishment and implementation of contractual relationshipsSending newslettersMarketing measures, such as running competitionsCustomer service and customer supportProvision of telemedia, such as for processing orders for our online range of goods and servicesThe processing of your personal data may be based on the following legal bases:

• Art. 6 (1) (a) GDPR serves as the legal basis for processing operations for which we obtain your consent for a specific processing purpose.
• Art. 6 Para. 1 lit. b GDPR, insofar as the processing of personal data is necessary to fulfill a contract, e.g. when you purchase a product. The same applies to processing operations that are necessary to carry out pre-contractual measures, such as inquiries about our products or services.
• Art. 6 (1) (c) GDPR, insofar as we are subject to a legal obligation that requires the processing of personal data, such as for the fulfillment of tax obligations.
• Art. 6 (1) (d) GDPR in the event that vital interests of you or another natural person require the processing of personal data.
• Art. 6 (1) (f) GDPR applies on the basis of our legitimate interests, e.g. when using service providers in the context of order processing, such as shipping service providers or when carrying out statistical surveys and analyses as well as when logging registration procedures. Our interest is in using a user-friendly, attractive and secure presentation and optimizing our website, which serves both our business interests and meets your expectations.

We only process and store your personal data for the period of time necessary to fulfil the purpose of storage or if this has been provided for in laws or regulations. Once the purpose no longer applies or has been fulfilled, your personal data will be deleted or blocked. In the event of blocking, deletion will take place as soon as there are no legal, statutory or contractual retention periods to the contrary, there is no reason to assume that deletion will affect your legitimate interests and deletion does not cause disproportionate effort due to the special type of storage.

We want to give you a pleasant online experience with our website and for this purpose we use cookies, web analysis services and social media plugins within the framework of Art. 6 Paragraph 1 Letter f of GDPR. For this purpose we use various cookies and services to ensure the functionality of our website and to make the website as informative and user-friendly as possible for you. It is important to us that you surf our website comfortably and for this reason the ongoing optimization of our website is very important. This includes, for example, pre-filled form fields so that you do not always have to re-enter all the data and settings you have made can be saved. It is also important to us that you are shown content on our website that actually interests you and makes your online experience easier. However, we do not lose sight of the careful handling of your personal data. Therefore, below you will find detailed information about the use of the cookies and services we use on this website. Of course, you have the option of deactivating all cookies and services. This can be done by blocking or deleting cookies via your Internet browser or by deactivating them separately by setting an opt-out cookie or following a link. Please remember that deactivation must be carried out for each browser you use. If all cookies in your browser are deleted, this will also affect the corresponding opt-out cookie. If you do not want us to recognize your computer, you can prevent cookies from being saved on your hard drive by selecting "do not accept cookies" in your browser settings. Please refer to your browser manufacturer's instructions for details on how this works. If you do not accept cookies, however, this may lead to functional restrictions on our offers.

Functional cookies

Cookies are small text files that are placed in your browser history and which are used to reconstruct settings and other changes you have made on your next visit. These functional cookies ensure that our website functions properly. These cookies are stored for a maximum of 2 years - after which they are automatically deleted. For example, the following functions are possible with these cookies:

• saving products that you have put in your shopping cart or on your wish list,
• saving the entries you make during checkout or during an order so that you do not have to enter this data again,
• saving preferences such as language, location, number of search results, etc.,
• saving settings for optimal video display, e.g. the desired buffer size and the resolution data of your screen,
• recording your browser settings in order to display our website optimally on your screen,
• the detection of misuse of our websites and services, e.g. by registering multiple consecutive and failed login attempts,
• the smooth loading of the website so that the website remains accessible or
• saving your login data so that you do not have to enter it again each time.

You have the option of blocking the setting of these cookies and deleting cookies that have already been set. You can obtain more information about this from the manufacturer or in the help function of your Internet browser. However, we must point out that certain functions on our website are no longer available or only available to a limited extent if you do not allow these functional cookies.

analysis services for statistical purposes

In order to determine which content on our website is most interesting for you, we continuously measure the number of visitors and the most viewed content. We use the data collected for statistical purposes, for example

• to record the number of visitors to our websites,
• to record the respective visit time of our website visitors,
• to record the order of visits to different websites,
• to assess which parts of our website need to be adapted or
• for website optimization.

We use the following services for statistical purposes, which you can deactivate by setting an opt-out cookie or following a link:

Google Analytics

Google Analytics is a web analysis service provided by Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. Google Analytics uses cookies to enable analysis of the use of our website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, Google will shorten your IP address beforehand within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The cookies stored by Google Analytics are deleted after 14 months at the latest. Further information on data protection and the terms of use for Google Analytics can be found at: https://www.google.com/analytics/terms/de.html and https://policies.google.com/privacy?hl=de The collection and storage of data can be objected to at any time with effect for the future. In view of the discussion about the use of analysis tools with full IP addresses, we would like to point out that this website uses Google Analytics with the extension "_anonymizeIp()" and therefore IP addresses are only processed in abbreviated form in order to exclude direct personal reference.

Google Maps

Google Maps API is a map service provided by Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. We use Google Maps API to display an interactive map and to create directions or to help you find a stationary store. When you use Google Maps, information about your use of this website (including your IP address) may be transferred to a Google server in the USA and stored there. Further information on data protection and the terms of use for Google Analytics can be found at: https://www.google.com/intl/de_de/help/terms_maps.html and https://policies.google.com/privacy?hl=de

marketing services

We use marketing services to show you interesting offers and offers from third parties. To do this, we place advertisements through advertising partners or advertising networks that use third-party cookies that are activated when you visit our website and are only read by the respective advertising partner. We would also like to only show you advertisements that actually interest you. To do this, we use so-called retargeting on our website for advertising tailored to your interests. The cookies stored temporarily for this purpose enable our retargeting partners to recognize visitors to our website under a pseudonym and only display products that are likely to interest our visitors. No personal or sensitive data is stored in the cookies of our retargeting partners. And the data collected is not merged with data that enables our visitors to be identified. These services are used by us, for example,

• for measuring the success and billing of advertising measures used between advertising partners and us,
• to track which ads you have already seen in order to prevent you from seeing the same one again,
• to see the number of page views on our website,
• to be able to track internal search queries,
• to view product page views or
• to recognize your login status.

We would like to point out that if you deactivate these services for marketing purposes, you will still see advertising. These ads can, for example, be adapted to the content of the website. You can compare this type of content-dependent Internet advertising with advertising on television - for example, if you watch a TV program about DIY, you will often see an advertisement about hardware store products in the corresponding advertising blocks. We use the following services for marketing purposes, which you can deactivate by setting an opt-out cookie or following a link:

Google Web Fonts

This site may use so-called web fonts provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google") for the uniform display of fonts. We are interested in making the fonts available to the user locally, but do not want to rule out the possibility that when you visit a page, your browser will load the required web fonts into your browser cache in order to display texts and fonts correctly. For this purpose, the browser you use must connect to Google's servers. This allows Google to know that our website was accessed via your IP address.

Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which guarantees compliance with the data protection level applicable in the EU. Further information on Google Web Fonts can be found at https://developers.google.com/fonts/faq and in Google's privacy policy: https://www.google.com/policies/privacy/

social media plugins

On our website we offer you so-called social media plugins from various social networks so that you can connect to your social media channels. These plugins are marked with a logo or the addition “Social Plugin”. These plugins are integrated by AddThis.com , a service of Oracle America Inc., 500 Oracle Parkway, Redwood Shores, CA 94065, USA. When you visit our website, which contains such a plugin, your browser establishes a direct connection to the servers of the respective social network. The content of the plugin is transmitted directly from the social network to your browser and integrated into the page. Through this integration, the social network receives the information that your browser has accessed the corresponding page of our website, even if you do not have a profile with the social network or are not currently logged in. This information (including your IP address) is sent directly from your browser to a social network server and stored there.If you are logged into one of these social networks with your account while using our website, the social network can directly assign your visit to our website to your profile. If you interact with the social media plugin, e.g. click the "Like" button or leave a comment, this information is also sent directly to a social network server and stored there. The information is also published on your profile and displayed to your profile friends.If you do not want a social network to directly assign the data collected via our website to your profile, you must log out of the social network before visiting our website.The following social media plug-ins are integrated into our website:

Facebook Like / Share

Operator: Facebook Inc., 1601 Willow Road, Menlo Park, CA 94025, USA Privacy Policy Facebook

Google+ button

Operator: Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA Privacy Policy Google+

Instagram Social Plugin

Operator: Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA Privacy Policy Instagram

Pin-it button

Operator: Pinterest Inc., 651 Brannan Street, San Francisco, CA 94103, USA Privacy Policy Pinterest

Twitter Tweet Button

Operator: Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA Privacy Policy Twitter

YouTube Social Plugin

Operator: YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA Privacy Policy YouTube

Collection of technical access data, server log filesEvery time you access our website, our web server automatically records data and information from the computer system of the computer you are using to access it. The following data is collected:

• browser name and version used
• operating system used and its resolution
• Internet service provider
• IP address
• MAC address
• date and time of access
• amount of data sent
• Website from which you access our website (referrer URL)
• Name and URL of the files accessed via our website
• time zone difference
• http status code/access status
• Error Information for error analysis
• location data

The data is temporarily stored in the log files of the web server we use. This data is not stored together with your other personal data. We cannot assign your data to specific people. We only use this technical log data for statistical purposes and to optimize our website and its security. The legal basis for the temporary storage of the data and log files is Art. 6 Paragraph 1 Letter f of GDPR. The temporary storage of the IP address by our web server is necessary to enable the web pages accessed to be delivered to your computer. For this purpose, the IP address of the accessing computer must be stored for the duration of the session. Storage in log files takes place to ensure the functionality of the website. We also use the data to optimize the website and ensure the security of our information technology systems. The data is not evaluated for marketing purposes in this context. Our legitimate interest in data processing in accordance with Art. 6 (1) (f) GDPR also lies in the above purposes. The stored data is deleted as soon as it is no longer required to achieve the purpose for which it was collected. The collection of data to provide the website and the storage of data in log files is essential for the operation of the website. There is therefore no possibility of objection or removal on your part.

a) Contact

When you contact us by phone, email or via a contact form, the data you provide will be stored by us based on Art. 6 Paragraph 1 Letter a of GDPR in order to answer your questions. The contact will be logged in order to be able to prove the contact in accordance with legal requirements. Your consent will be obtained for the processing of the data as part of the contact form and reference will be made to this data protection information. We will delete the data collected in this context when the respective conversation with you has ended and the matter in question has been finally clarified.

b) Registration

On our website we offer you the opportunity to register by providing personal data. The data is entered into an input mask and transmitted to us and stored. Registration serves to fulfill a contract or to carry out pre-contractual measures and is therefore based on Art. 6 Paragraph 1 Letter b of GDPR. In order to conclude and process contracts, we require contact details, such as name, delivery and billing address and email address, as well as information on the type of payment method you have chosen, depending on the individual case. We also use your data to maintain our customer database so that only relevant data is stored there. To avoid typos and to ensure that the items you order reach you, we check that your address is complete and correct when you enter it.

c) Guest order

You have the option of placing your orders as a guest. If you choose this type of order, you do not have to register before placing an order. Please note that you will have to enter your data again for each subsequent order. We collect, process and use the information you provide as part of a guest order for the purpose of executing the contract in accordance with Art. 6 Paragraph 1 Letter b of GDPR. We store the information you provide for the period of processing and handling your order. Your data will then be deleted unless you decide to activate your customer account within 14 days of your order. Data that we must store due to legal, statutory or contractual retention periods will be blocked instead of deleted in order to prevent it from being used for other purposes.

d) Other

Based on Art. 6 (1) (c) and (f) GDPR, we use and store your personal data and technical information to the extent necessary to prevent or prosecute misuse or other illegal behavior on our website, e.g. to maintain data security in the event of attacks on our IT systems. This also occurs if we are legally obliged to do so, e.g. due to an official or court order, and for the exercise of our rights and claims as well as for legal defense.

data transfer to service partners

We only pass on your personal data to service partners who are involved in the contract processing, such as the shipping company commissioned with the delivery and the credit institution commissioned with payment matters. The extent of the data transfer to third parties is limited to the necessary minimum, namely your first and last name and your delivery address. The legal basis is Art. 6 Paragraph 1 Letter b of GDPR. In the event that you have given us or, at your request, the service partner your express consent to do so, we will also pass on your e-mail address, telephone number or date of birth for the purpose of coordinating a delivery date with the shipping company or a required identity and creditworthiness query with the payment service provider. If you do not give us your consent in this regard, a prior coordination of a delivery date or a delivery notification or a "purchase on account" or "purchase by direct debit" or "installment purchase" is not possible. The legal basis for this is Art. 6 Paragraph 1 Letter a of GDPR. You can of course revoke your consent to us or to the respective shipping or payment service provider at any time with future effect.

payment service providers with credit checks

PayPal PlusWhen paying via PayPal, credit card via PayPal, direct debit via PayPal or “purchase on account” via PayPal, we pass your payment data on to PayPal (Europe) S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter “PayPal”) as part of the payment processing. PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or “purchase on account” via PayPal. PayPal uses the result of the credit check in relation to the statistical probability of default for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values ​​(so-called score values). If score values ​​are included in the result of the credit report, these are based on a scientifically recognized mathematical-statistical procedure. Address data, among other things, is included in the calculation of the score values. Further information on data protection can be found in the PayPal privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full .

If your personal data is processed, you are a data subject within the meaning of the GDPR and you have the following rights vis-à-vis the controller:

Right to information (Article 15 GDPR) – You can request confirmation from us as the controller as to whether personal data concerning you is being processed by us.

In the event of processing, you can request the following information from us: the purposes for which the personal data are processed; the categories of personal data that are processed; the recipients or categories of recipients to whom the personal data concerning you have been or will be disclosed; the planned duration of storage of the personal data concerning you or, if specific information is not possible, criteria for determining the storage period; the existence of a right to rectification or erasure of the personal data concerning you, a right to restriction of processing by the controller or a right to object to such processing; the existence of a right to lodge a complaint with a supervisory authority; all available information on the origin of the data if the personal data are not collected from the data subject; the existence of automated decision-making, including profiling, in accordance with Art. 22 (1) and (4) GDPR and - at least in these cases - meaningful information on the logic involved and the scope and intended effects of such processing for the data subject. You also have the right to request information as to whether the personal data concerning you will be transferred to a third country or to an international organization. In this context, you can request to be informed of the appropriate guarantees in accordance with Art. 46 GDPR in connection with the transfer.

a) Right to information

You have the right to request information from us about the personal data stored about you.

b) Right to rectification

Right to rectification (Article 16 GDPR) – You have the right to have your personal data rectified and/or completed without delay by the controller if the personal data concerning you that are processed are incorrect or incomplete.

c) Right to restriction of processing

Right to restriction of processing (Article 18 GDPR) - Under the following conditions, you can request the restriction of the processing of personal data concerning you: if you contest the accuracy of the personal data concerning you for a period that enables the controller to verify the accuracy of the personal data; the processing is unlawful and you refuse to delete the personal data and instead request the restriction of the use of the personal data; the controller no longer needs the personal data for the purposes of the processing, but you need them to assert, exercise or defend legal claims, or if you have objected to the processing pursuant to Article 21 Paragraph 1 GDPR and it has not yet been determined whether the legitimate reasons of the controller outweigh your reasons.If the processing of personal data concerning you has been restricted, these data - apart from their storage - may only be processed with your consent or for the assertion, exercise or defense of legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the Union or a Member State. If the restriction of processing has been restricted in accordance with the above-mentioned requirements, you will be informed by the controller before the restriction is lifted.

d) Right to erasure

Right to erasure (Article 17 GDPR) – You can request that we, as the controller, delete the personal data concerning you immediately. In this case, we are obliged to delete this data immediately if one of the following reasons applies: (1) The personal data concerning you are no longer necessary for the purposes for which they were collected or otherwise processed. (2) You withdraw your consent on which the processing was based in accordance with Article 6 (1) (a) or Article 9 (2) (a) GDPR, and there is no other legal basis for the processing. (3) You object to the processing in accordance with Article 21 (1) GDPR and there are no overriding legitimate reasons for the processing, or you object to the processing in accordance with Article 21 (2) GDPR. (4) The personal data concerning you have been processed unlawfully. (5) The erasure of personal data concerning you is necessary to fulfill a legal obligation under Union or Member State law to which the controller is subject. (6) The personal data concerning you were collected in relation to information society services offered pursuant to Art. 8 (1) GDPR. The right to erasure does not exist if processing is necessary (1) for exercising the right to freedom of expression and information; (2) to fulfill a legal obligation requiring processing under Union or Member State law to which the controller is subject, or to perform a task carried out in the public interest or in the exercise of official authority vested in the controller; (3) for reasons of public interest in the area of ​​public health pursuant to Art. 9 (2)(h) and (i) and Art. 9 (3) GDPR; (4) for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes pursuant to Art. 89 (1) GDPR, insofar as the right referred to in section a) is likely to make the achievement of the objectives of this processing impossible or seriously compromises it, or (5) for the establishment, exercise or defense of legal claims.

e) Right to information

Right to information (Article 19 GDPR) – If you have asserted your right to rectification, erasure or restriction of processing vis-à-vis the responsible party, this party is obliged to inform all recipients to whom the personal data concerning you was disclosed of said rectification, erasure or restriction of processing, unless doing so should prove impossible or involve disproportionate expenditure. You have the right to be informed by the responsible party of these recipients.

f) Right to data portability

Right to data portability (Article 29 GDPR) – You have the right to receive the personal data concerning you that you have made available to the controller in a structured, common and machine-readable format. In addition, you have the right to transmit this data to another controller without hindrance from the controller to whom the personal data was made available, provided that (1) the processing is based on consent in accordance with Article 6 (1) (a) GDPR or Article 9 (2) (a) GDPR or on a contract in accordance with Article 6 (1) (b) GDPR and (2) the processing is carried out using automated procedures. In exercising this right, you also have the right to have the personal data concerning you transmitted directly from one controller to another controller, where technically feasible. This must not affect the freedoms and rights of other persons. The right to data portability does not apply to the processing of personal data necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

g) Right of objection

If your personal data is processed on the basis of legitimate interests pursuant to Art. 6 (1) (f) GDPR, you have the right to object to the processing at any time in accordance with Art. 21 GDPR.

h) Right to withdraw consent

You have the right to revoke your consent to the collection of data at any time with effect for the future. The data collected up until the revocation becomes legally binding will remain unaffected. Please understand that the implementation of your revocation may take some time for technical reasons and you may still receive messages from us during this time.

i) Right to lodge a complaint with a supervisory authority

If the processing of your personal data violates data protection law or if your data protection rights have been violated in any other way, you can complain to the supervisory authority. The quickest, easiest and most convenient way to exercise your rights to rectification and deletion is to log into your customer account and edit or delete the data stored there directly. Please note that once your data has been deleted, the offers from our product partners will no longer be available to you via our website. This includes re-download options. Please therefore back up your data before asserting a deletion claim. Data that we have to store due to legal, statutory or contractual retention periods will be blocked instead of deleted in order to prevent it from being used for other purposes.

Our website contains links to the websites of other companies. We are not responsible for the data protection measures on external websites that you can access via these links. Please inform yourself about the data protection of these external websites there.

In order to ensure that our data protection information always complies with the current legal requirements, we reserve the right to make changes at any time. This also applies in the event that the data protection information has to be adjusted due to new or revised offers or services.